"So soft and comfortable while not showing under thin clothing - it doesn't even feel like you're wearing a bra!"
Holly Mclean
"My tween daughter just started developing and she says these are THE COMFIEST bras"
Patricia Wong
"Amazing! These bras are very comfortable, supportive, great quality and affordable!"
Eva Burch
"My daughter found training bras so uncomfortable but she refuses to take her Apricotton bras off"
Karen Ferrell
"The best bras I’ve ever tried - literally buttery soft and SOO comfy. Will be ordering more!"
Stella Hodge
watch our founder jess try on our comfy bras:
how our bras always fit perfectly with Apricotton Magic™
🌱 4x stretchier than dupes to naturally form to you as your weight changes, breasts develop, or underbust widens
☁️ 2 buttery soft inner layers to provide full coverage so nothing shows through, even when you wear your bra without padding
🙈 Adjustable straps you can criss-cross to turn your bra invisible under any top (even racerbacks!)
💦 Moisture-wicking & breathable fabric so soft you'll forget you're wearing a bra. It'll never feel tight or stiff against your ribcage
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